When the truth is still in shoes, rumors have already spread all over the world. " This is Mark Twain's classic theory of communication.
The widespread spread of rumors, on the one hand, stems from people's fear and knowledge seeking psychology in the face of public emergencies, on the other hand, it is also the embodiment of insufficient and timely scientific and accurate information.
Rumors dispel the trust of medical professionals and cover up their great efforts and sacrifices. For example, the "rumors of everything treating pneumonia" claim that white wine, smoking and sesame oil can treat pneumonia, which is easy to lead people astray without believing in doctors.
The biggest disadvantage of rumors is to cause panic. Panic medical treatment, resulting in hospitals and medical resources are "run.". Wuhan people have become the metaphor of virus, and they are treated coldly and avoided wherever they go.
Some scholars have revised the rumor propagation formula in the new media era as follows: the circulation of rumor = the importance of the event × the fuzziness of the event × the influence of the communicator / the ability of public criticism.
The best way to help the truth win the rumor is to put on the scientific running shoes, the wisdom coat for the people and the "super sports car" for the public channels.
Science is the best rumor shredder. We have seen medical and science popularization figures such as Zhong Nanshan, Gao Fu and Li Lanjuan come forward in time to clarify the falsehood of rumors, popularize the knowledge of epidemic prevention, defeat the falsehood with facts and smash the rumors with science. We have seen that professional channels such as Dr. lilac maintain a scientific and rational attitude, objectively release knowledge and data on understanding and prevention of epidemics, and inject more "tranquilizers" to stabilize people's minds.
Rumor is only open, and timely is the best rumor "shredder". The national health and Health Commission, Hubei provincial and municipal governments and other departments have improved information transparency, Xinhua news agency and other media have increased the amount of relevant news reports, and various influential media platforms have widely spread anti rumor information, showing a huge strength, which has largely blocked the spread of rumor.
Rumors also stop at the law. The supreme law put forward yesterday that "not all false information should be dealt with legally, but some rumors must be dealt with severely in the special moment of the decisive battle against new pneumonia". Let's see that the legal means to combat rumors are more scientific.